今天，我很高兴地宣布，Multicoin Capital与Paradigm共同向Fractal投资了3500万美元，其他参与者还有：a16z cyrpto、Solana Ventures、Animoca、Coinbase、Play Ventures、Polition Ventures、Do Kwon和Tim Ferriss。
NFT空间正在实现超级垂直化。和早期互联网一样，过去许多通用NFT交易聚集在eBay和Craiglist等少数几个通用交易市场，而现在这些通用NFT市场即将被众多垂直市场取代。
让我们来看一下NFT的分类，比如说头像图片（PFP）、数字艺术和NFT成就徽章。PFP一直是NFT交易中最受欢迎的类别。人们希望前端能够展示他们的PFP，以反映他们的数字性格。对于生成艺术，鉴赏家希望通过具有（公开/限制）访问权限的个性化数字画廊展示他们的收藏。 对于成就和证书徽章，持有者希望将其作为个人资料的一部分，放在就业市场、论坛以及与数字组织成员互动的其他界面中。
对于武器、皮肤、宝藏等游戏内资产，交易会自然发生在游戏中。游戏玩家希望分析和比较游戏内资产的各种参数，从而优化他们的表现。同时，由于游戏玩家想要尝试不同的游戏，自然也会产生资产租借需求，而资产持有者也希望闲置资产能够带来更多的资本效益。现在，只要这个游戏记录在区块链上，并由游戏服务平台展示，某个游戏中的成就就能在其他游戏中出现。
Fractal正在努力实现上述所有功能，然后在更多方面取得突破。Fractal联合创始人包括Twitch联合创始人Justin Kan、Google Drive创始人和Shopify顾问David Wurtz、全球工作室收入逾百万的移动游戏公司创始人以及XPD Media（后被Zynga收购）创始人Robin Chan。这是一支创业梦之队。
追求更完善的市场、社区和更多的发现
如今，游戏玩家可以从Opensea和Magic Eden等大型NFT交易所购买资产，也可以通过游戏内置市场直接购买。很明显，沉浸式的游戏购物体验将变得非常重要。
Web3需要社区环境和多方参与。除了允许游戏开发人员直接在公开市场上列出资产外，Web3游乐园Fractal也为他们提供多种方式吸引游戏玩家，通过探索和策划打造一个有机社区。如今，游戏开发人员进驻Fractal就和多年前他们加入Twitch一样。Twitch团队在早期认真访谈游戏开发者，为开发者提供了玩家需要的一切内容。只有通过这种精心设计的方式Twitch才创造了真正忠诚的用户社区。
现在已经有数百个加密货币相关的游戏，但是在游戏社区中还没有筛选或探索内容，无法根据玩家偏好类型推荐真正出色的游戏。Fractal将成为市场上的基础探索和筛选工具。除了提供初始的游戏内资产发售等经典功能外，Fractal还将允许游戏进行互动营销。Fractal将提供实时游戏体验，游戏玩家可以快速感受一款游戏（见MiniRoyale、Portals和Panzerdog游戏）和社区领袖组织的锦标赛，游戏开发者可以在Fractal Radio揭开游戏的幕后故事，社区中游戏玩家的观点会影响游戏欢迎度排名。
大型游戏开发商可能有资源打造自己的社区，但是开放平台的发展空间上有很大。游乐园中的游戏可以基于平台参与度（有些在链上）获得跨平台销售机会，这将成为一个巨大的优势。其他平台激励方式包括排行榜等具有竞争性的排名工具。这些加密货币特征在传统游戏中根本不可能实现。以前，所有用户增长和社区建设都会围绕单个Web2游戏在封闭生态系统中进行，但现在一切都会发生改变。一些游戏借助Fractal基础设施不断升级，用创新方式吸引客户，实现持续发展，并在用户中获取最高曝光度。Fractal的目的是为了奖励热门游戏的开发人员，并以Web3的方式回馈社区中为游戏花费时间和精力的人。
元游戏和Fractal NFT
2021年12月25日Fractal平台推出时，Fractal进行了史上最大的NFT空投——免费向其社区成员慷慨空投了100,000个fractal NFT。每个fractal NFT都有不同的属性和能量水平，还可以通过完成Fractal平台任务进行升级。
Fractal NFT的推出是Fractal进军元游戏的开始：玩家来到Fractal市场不仅是为了购买游戏内的资产，也是为了进入Fractal游乐园。在这里，社区成员不仅可以参与单个游戏，而且也可以玩更多Fractal元游戏。具体而言，Fractal能量水平升级或属性增强将与玩家的Fractal游戏成就相关。通过这种方式将平台增长取决于Fractal游戏的增长。这个过程将成为在Fractal平台上解锁更独特体验的拓荒之旅，激励用户购买游戏内资产和尝试游戏。
Fractal将整个参与过程游戏化，吸引用户不知不觉地参与到平台之中。基于链上活动的历史记录，用户可以解锁很多独特的用户体验。通过这种交互计划留住的客户也会将更多游戏开发人员吸引到Fractal。Fractal与用户之间的关系远远超出了简单的买卖关系；用户与平台互动以及用户之间互动将不断拓展网络，支持Fractal社区核心的发展。
我们很高兴能够支持Web3游乐园的愿景。如果你也感受到了元游戏的无限可能，而且也希望参与其中，Fractal正在招募英才！
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